State of the identity authentication market

Friction in processes erodes revenue and customer satisfaction

Growing complexity as phone lifecycle management becomes more difficult, exacerbated by 5G

Mounting fraud losses due to synthetic identities, account takeovers, and ransomware

Rising operating expenses as businesses procure massive amounts of data to tack on point solutions

Privacy and personal data aggregation at a tipping point

The fear of fraud kills revenue

The Issue
Businesses play
whack-a-mole fighting fraudsters, while legitimate customers suffer in the process

The Result
Antiquated authentication results in cumbersome UX which causes customer frustration, abandonment, and mounting operating expenses fraud losses

The Truth
Fraud mitigation is a by-product of modern identity authentication, which additionally drives revenue, lowers operating expense, and fosters financial empowerment

Mobile phones are central to our daily lives

  • Consumers now choose businesses that provide mobile-ready experiences that are frictionlessand secure.

  • Yet most businesses lack the phone and identity data to deliver seamless user experiences that also mitigate fraud.

  • Today’s 18-year-olds have had a phone for over 5 years

Managing phones is complex

  • Most businesses only have accurate
    phone data for 25-50% of their customers.

  • Worse, this phone data erodes by the day.